one way valve said gorilla marketing coffee

19 May 2017

As for the word of online star, I believe you are not unfamiliar.How much do you know the online star of gorilla? one way valve tell you that the gorilla in Nagoya, Japan‘s zoo become the online star and started selling coffee to support his family one year ago.It achieved self-sufficiency.

Dongshan animal and botanical garden, said the annual cost of the zoo's feed is huge, the highest even more than 150 million yen, online star gorilla and the other five will spend 7 million 600 thousand yen a year in feed.Therefore, the lovely online star gorilla in order to feed their own expense only continue to introduce many of the surrounding goods photo album, even to apply for a registered trademark in May last year.

The park is also working with the surrounding cafes, launched a mutually beneficial marketing programs for the botanical garden and coffee shop.The habitat of the online star gorilla, Africa, was chosen to be the name of the coffee bean, The portrait of the gorilla is printed on the packaging of the coffee beans.This called "African coffee beans" sales of 160 yen of each pack.It is exciting that every sale of a packet of coffee beans, coffee shops will be drawn from the $five in the 160 yen to donate to the zoo as gorilla feed costs.

Online star gorilla to achieve their own feed costs earned.It has attracted domestic and foreign television and media coverage of it, is already known as the international star.What do you think of it?

Tag: one way valve

Originally published 19 May 2017, updated 19 May 2017.